Pottermore CEO Reveals Release Date for Final ‘Chamber of Secrets’ Chapters

Pottermore CEO Charlie Redmayne spoke at the Frankfurt Book Fair on Monday and had much to say about J.K. Rowling’s Harry Potter website and the direction they hope to take it in the future.

Redmayne revealed that the final batch of Harry Potter and the Chamber of Secrets chapters would be released by the end of this month.

He also spoke said that unlike most digital publishing businesses he wants Pottermore to be on every digital platform: “Most publishers see digital publishing as creating e-books or, perhaps, enhanced e-books, but Pottermore looked at every single platform—e-books, browser-based experiences, social network, apps, game consoles, in-flight entertainment, YouTube, and educational platforms—to see if and how it could work for our brand. Publishers have often thought that filmmakers or gaming companies have the rights to the more valuable properties, but we have the rights to the stories and that has immense value.” (Frankfurt Book Fair Blog)

But where are the apps and in-flight entertainment that were talked about? I wouldn’t be surprised to hear they won’t do the in-flight entertainment but surely an app should be in the works?

Also promised during his discussion in Frankfurt was a “Games” hub to help retain the high number of visitors the site receives whenever new content is released. I have a feeling that these will be the mini games that we saw in the earlier chapters of Chamber of Secret. I wouldn’t be opposed to this considering the level of difficulties these games have! But I hope they’ll include some badges and other fun things with the inventory. Good luck Pottermore! I can’t wait to see the developments in the future.


About Josephine Hardy

A 26-year-old writer from Melbourne, Australia currently living with her husband in Fayetteville, Arkansas (USA). Content Marketing Producer at Simply Measured, hobby genealogist, cat lover, and world traveler.

Posted on October 10, 2012, in Book News and tagged , , , , , , , , , , . Bookmark the permalink. Leave a comment.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: